Sally Hansen Miracle Gel - Press Release

The technology behind Miracle Gels.

INTRODUCING MIRACLE GEL

THE REVOLUTIONARY NEW GEL MANICURE SYSTEM WITHOUT THE LIGHT

THINK: The fusion of color and science

WHAT IT IS: The first salon-quality manicure that combines pure nail color with high techno gel...exclusively from Sally Hansen. Love the high shine, glossy look of a gel manicure but could do without the complexity of LED lights, time consuming removal, and expensive price tag? Now, Sally Hansen, the leader in nail color innovation, is making manicure history with an entirely new way of thinking about long lasting nail color. Its new, patented Miracle Gel, is the first ever part lacquer, part gel manicure system that delivers up to 14 days of lasting color and shine in just 2 easy steps. Simply apply two coats of the Miracle Gel Color Coat, followed by the Miracle Gel Top Coat, to achieve the most convenient manicure, ever.

THE TECHNOLOGY: The Miracle Gel manicure contains patented Tube Technology. This allows a higher level of actives and continuous care ingredients to release into the gel lacquer film, prolonging the integrity of the filmresulting in beautifully durable, shiny nails. The advanced Color Coat, which is a combination base coat and nail color in one, and Top Coat formulas contain an oligomer, and the Top Coat also contains a photoinitiator. The photoinitiator in the Top Coat formula reticulates with the oligomer contained in the Color Coat, thus curing the formula without the need of an LED/UV light. As the manicure cures over time, it becomes more durable due to the increased hardness of the film. So LED/UV lamp curing is not necessary, only natural light. Then, when you’re ready to change up your look, Miracle Gel comes off easily with both acetone-based and acetone-free nail polish remover – no soaking, wrapping, scraping, or filing necessary.

THE COLORS: Available in 47 new and of-the-moment shades, cutting-edge Miracle Gel gives you a whole new way to think about color. Today’s color trends don’t follow rules, they make their own. Day or night, summer or winter, the hottest nail looks defy boundaries and capture timeless beauty with a playful, joyful confidence. So go ahead and embrace the pleasure of Miracle Gel’s color palette that complements all skin tones with fresh color categories.

THE COLOR COLLECTIONS: 
Flawlessly Nude: Five clean and natural skin tone colors elongate nails for a polished, minimal look. 
Love Pink: Seven pinks create the ultimate chic and confident nail statement.
Street Pastels: Muted meets edgy with this sweet, feminine collection of seven perfectly washed out pastels.
Runway Shock: Seven punchy, outrageously playful brights turn up the glam for a pop of intense, bold color.
Daily Delights: Seven yummy feminine colors that create a soft and creamy effect.
Mad Mod: Seven retro inspired shades to bring out your ultra-confident, graphic ’70s side.
Fired Up Metallics:Seven super saturated multi-colored hues create an intensely reflective collection bursting with fiery bright shimmer.

WHAT THEY COST: Sally Hansen Miracle Gel Color Coat and Top Coat, $9.99 MSRP

WHERE TO FIND THEM: The Sally Hansen Miracle Gel collection is available nationwide August 2014 at chain drugstores and mass retailers nationwide 

Press Release

OPI Launches Peanuts Limited Edition Nail Lacquers for Halloween 2014 - Press Release

Peanuts by OPI brings to life Charles M. Schulz’s comic strip characters for Halloween 2014. Inspired by “It’s the Great Pumpkin, Charlie Brown,” the four new limited edition nail lacquer shades include seasonal yellow and black crèmes, as well as two black-based glitter hues.

“‘It’s the Great Pumpkin, Charlie Brown’ is a classic, beloved film,” explains Suzi Weiss-Fischmann, OPI Co-Founder & Brand Ambassador.  “Peanuts by OPI celebrates the fun, youthful nature of Charlie Brown, Lucy, Linus and Snoopy with four limited edition nail lacquer shades designed to capture the spirit of Halloween. With two crème and two glitter options, you can switch between a cheery yellow or chic black look, or try adding a layer of glitter for a unique finish.”  

Peanuts by OPI includes the following shades:

Good Grief!

The sunny yellow of Charlie Brown’s favorite t-shirt.

Where’s My Blanket???

Linus awaits the Great Pumpkin in this orange and black glitter.

WHO ARE YOU CALLING BOSSY?!?

This stormy black is no match for Lucy’s raven hair.

To Be or Not To Beagle

Snoopy’s happy-dance of colors in a joyful glitter.

            Each of the four shades is also available in the Little Peanuts mini pack, which is sold with ten nail decals ranging from popular Peanuts phrases like “Good Grief!” and “Pow!” to sketches of Snoopy and the signature squiggle of Charlie Brown’s shirt.

“These stickers offer a playful, kitschy way to add instant art to nails,” adds Weiss-Fischmann. “My favorite decal pays tribute to Snoopy’s many kisses – ‘Smak!’”

Peanuts nail lacquer shades each feature OPI’s exclusive ProWide^™ Brush for the ultimate in application. Peanuts by OPI and Little Peanuts mini pack will be available beginning September 2014 at Professional Salons, including Chatters, Planet Beauty and ULTA. Peanuts nail lacquers will retail for $9.50 ($11.50 CAN) each; Little Peanuts mini pack will retail for $13.95 ($17.50 CAN).

For more information, please call 800-341-9999 or visit www.opi.com. Follow OPI on Twitter and Instagram @OPI_PRODUCTS and become a Facebook fan! For more information on Peanuts, follow @snoopy on Twitter, @snoopygrams on Instagram, and like the characters at www.facebook.com/snoopy.

ABOUT OPI

As the world leader in the professional nail care industry, OPI is committed to providing high-quality products and services to both salons and their customers, along with a focus on industry safety and innovation. Known for its exceptional formula, fashionable colors and iconic names, OPI’s heavily-pigmented lacquers are super rich, long-lasting and chip-resistant – offering an affordable luxury to consumers. OPI nail lacquer is available in over 200 shades. Each lacquer features OPI’s exclusive ProWide^™ Brush for the ultimate in application. Currently, OPI is available in over 100 countries and retails a full line of professional items, including nail treatments, finishing products, lotions, manicure/pedicure products, files, tools, gels and acrylics.

ABOUT PEANUTS

The PEANUTS characters and related intellectual property are owned by Peanuts Worldwide LLC, a joint venture owned 80% by Iconix Brand Group, Inc. and 20% by members of the Charles M. Schulz family. Iconix Brand Group, Inc. owns, licenses and markets a growing portfolio of consumer brands. The Company licenses its brands to a network of leading retailers and manufacturers that touch every major segment of retail distribution from the luxury market to the mass market in both the U.S. and worldwide. Through its in-house business development, merchandising, advertising and public relations departments, Iconix manages its brands to drive greater consumer awareness and equity.

Zoya Naturel Deux Collection - Press Release

Perfect as every day go-to colors, the Zoya NATUREL DEUX (2) collection bridges the transitional gap between late summer/early fall 2014 with three, rich brown family shades and three plum based beauties. All in the long-wearing, BIG5FREE formula Zoya is known for!

ZOYA NATUREL DEUX (2) - 2014

ZP742 – Spencer: Camel Cream, Full Coverage Formula.

ZP743 – Chanelle: Toasted Almond, Full Coverage Formula.

ZP744 – Emilia: Dark Chocolate, Full Coverage Formula.

ZP745 – Marnie: Deep Warm Plum, Full Coverage Formula.

ZP746 – Aubrey: Medium Mauve Cream, Full Coverage Formula.

ZP747 – Madeline: Muted Rose, Full Coverage Formula.

COLLECTION PRE-ORDER
STARTS JULY 21, 2014

ZOYA IS THE HEALTHY COLOR OF FASHION!

$9 (US)
Available on Zoya.com and at finer salons and spas. 

Nicole by OPI Carrie Underwood 2014 - Press Release

                Nicole by OPI Announces Partnership with

Six-Time Grammy Winner Carrie Underwood for 2014

~ I don't have any pictures right now, but the collection sound interesting. ~

Nicole by OPI announces 14 new nail lacquers inspired by award-winning superstar Carrie Underwood.  Available in January, this collection features a colorful mosaic of hues ranging from soft pastels to dark sultry shades to playful glitters.  Additionally, the line will include a signature gold textured shade called Carrie’d Away, created exclusively for Carrie.

“This is the first time Nicole by OPI has ever designed a signature shade for one of our celebrity partners!  We are excited to share this news with both music and nail fans – isn’t that everyone?” explains Suzi Weiss-Fischmann, Nicole by OPI Executive VP & Artistic Director. 

“In working closely with Carrie, we came up with 14 nail lacquers that truly encapsulate her soulful spirit and showcase different facets of her personality,” adds Weiss-Fischmann. “With shades as American as Apple Pie, you’ll get Carrie’d Away by her Southern Charm!”

Nicole by OPI formulas are long-lasting, fast-drying, and salon-quality.  Available at mass retailers, this limited edition promotion will also debut the NEW Nicole logo.  For more information, visit nicolebyopi.com. Follow Nicole by OPI on Twitter @NicoleByOPI and become a Facebook fan!

About Nicole by OPI:

Nicole by OPI offers a salon-quality range of bold, fashion-forward nail lacquers. The brand’s heritage is based in OPI’s well-established foundation of excellence in both color and technology, providing premium products to a broad range of consumers looking for trendsetting nail lacquers.

About Carrie Underwood:

Since releasing her debut album in 2005, Carrie has sold over 15 million albums and placed 17 #1 singles on the charts, 8 of which she co-wrote. Her current album, Blown Away, made history by debuting at #1 on Billboard’s Top Country Albums Chart, making Carrie only the second country artist in the 47-year history of the chart to have each of their first four albums debut at #1.  The now Platinum-selling Blown Away album also debuted at #1 on the all-genre Billboard 200 chart, making Carrie only the second country artist in history to have three consecutive albums debut at #1.  She is a six-time GRAMMY® winner, a two-time Academy of Country Music Entertainer of the Year, a three-time Country Music Association and ACM Female Vocalist winner, and a proud member of the Grand Ole Opry.

Nicole by OPI Disney's Tinker Bell Collection Summer 2013 - Press Release

Paint on Pixie Dust!

Nicole by OPI Announces Tink: NEW Limited Edition Lacquers, Inspired by Disney’s Tinker Bell

Nicole by OPI launches its Tink collection, featuring six new limited edition shades inspired by everyone’s favorite fairy, Tinker Bell, including a brilliant glitter gloss and vibrant shades of tangerine, coral, fuchsia, pink and lime green.    

 “We’re excited to celebrate Disney’s feisty fairy,” explains Suzi Weiss-Fischmann, Nicole by OPI Co-Founder & Artistic Director.  “Big things come in small packages just like Tinker Bell, and this collection packs color with a punch. Our Tink collection is all about self-expression and having fun with bold colors. The vivid pigments created for this promotion capture the fairy magic and mystique, with alluring shades like the signature sparkly Pixie Glitter and the playfully pink How Fairy Nice of You!”

The Tink collection includes:

How Fairy Nice of You!

This sweet pixie pink gives me wings.

Pixie Glitter

This clear gloss is sprinkled with tiny rainbows.

Fairy Fairy Quite Contrary

Not, it's NOT orange...it's tangerine. So there!

Half Charming / Half Alarming

This coral is perfect when you're feeling unpredictable.

 Tink’s in the Pink

This happy fuchsia makes me, well...happy!

Sweet on Pete

This lime green is the "key" to Pete's heart!

Nicole by OPI formulas are long-lasting, fast-drying, and salon-quality.  This limited edition collection will be available July 1, 2013 for $7.99 each at select Walgreens locations nationwide.

For more information, visit nicolebyopi.com. Follow Nicole by OPI on Twitter @NicoleByOPI and become a Facebook fan!

About Nicole by OPI:

Nicole by OPI offers a salon-quality range of bold, fashion-forward nail lacquers. The brand’s heritage is based in OPI’s well-established foundation of excellence in both color and technology, providing premium products to a broad range of consumers looking for trendsetting nail lacquers.

OPI San Francisco Collection Fall Winter 2013 - PR

San Francisco by OPI brings street chic style with West Coast flair to nails and toes for Fall/Winter 2013. This new collection features a palette ranging from sky and sea-colored hues of blues and gray to reds, burgundies and browns inspired by some of the city’s most iconic elements – Chinatown, the Golden Gate bridge and the Embarcadero. This fall mélange is mixed with texture, seen in three newLiquid Sand™ nail lacquers in earthy hues of taupe, blue and gray: It’s All San Andreas’s Fault, Wharf! Wharf! Wharf! and Alcatraz…Rocks. Liquid Sand lacquers dry to a textured, matte finish, infused with reflective sparkle. 

“To me, the women of San Francisco and the city itself really epitomize today’s multifaceted beauty consumer,” explains Suzi Weiss-Fischmann, OPI Executive VP & Artistic Director.  “San Francisco offers a European flair with distinct West Coast attributes. These elements inspired a collection of urban chic nail lacquer shades, thanks to the sophisticated combination of high fashion and eclectic street style.

“With twelve colors ranging from moody grays and blues to garnet and ruby jewel tones, these lacquers are designed to accessorize fall’s hottest looks, from military details to winter whites,” continues Weiss-Fischmann. “On fall runways, models were seen wearing luxurious textures from head to toe. The three new Liquid Sand nail lacquers incorporate the texture trend through nails, with rich matte finishes in colors to complement the season’s fashion.”

San Francisco by OPI includes the following shades:

A-Piers to Be Tan

I shore do like this chocolaty tan.

Dining al Frisco

Just feast your eyes on this fresh-air blue!

Haven’t the Foggiest

Can’t tell you why I love this misty gray...I just do!

Peace & Love & OPI

This holographic sage and eggplant is far out!

Keeping Suzi at Bay

There’s no holding back this assertive navy blue.

Incognito in Sausalito

You better keep this almost-black blue under wraps.

Lost on Lombard

Oh garn-et! I’m all turned around!

I Knead Sour-Dough

Are you bready to wear this toasty warm brown?

Muir Muir on the Wall

This trailblazing plum is the fairest of all.

In the Cable Car-Pool Lane

Good golly, Miss Trolley, this rich burgundy takes me away!

Embarca-Dare Ya!

Betcha can’t pass up this marvelous magenta.

First Date at the Golden Gate

You and me and this shimmery ruby make three.

It’s All San Andreas’s Fault

I’d move mountains to get this textured earthy taupe!

Wharf! Wharf! Wharf!

Dog-gone it...fetch me that textured matte blue!

Alcatraz...Rocks

There’s no escaping this arresting textured gray.

San Francisco nail lacquer shades each feature OPI’s exclusive ProWide^™ Brush for the ultimate in application. Liquid Sand nail lacquers should always be worn without top coat. San Francisco by OPI will be available August 7, 2013, at Professional Salons, including Beauty Brands, Beauty First, Chatters, Dillard’s, jcp Salons, Pure Beauty, Regis, Trade Secret, ULTA and ulta.com for $9.00 ($10.95 CAN) suggested retail for each nail lacquer. 

            For more information, please call 800-341-9999 or visit www.opi.com. Follow OPI on Twitter @OPI_PRODUCTS and become a Facebook fan!

ABOUT OPI

As the world leader in the professional nail care industry, OPI is committed to providing high-quality products and services to both salons and their customers, along with a focus on industry safety and innovation. Known for its exceptional formula, fashionable colors and iconic names,OPI’s heavily-pigmented lacquers are super rich, long-lasting and chip-resistant – offering an affordable luxury to consumers. OPI nail lacquer is available in over 200 shades. Each lacquer features OPI’s exclusive ProWide^™ Brush for the ultimate in application. Currently, OPI is available in over 100 countries and retails a full line of professional items, including nail treatments, finishing products, lotions, manicure/pedicure products, files, tools, gels and acrylics.

Zoya - Who Knew?

LONG-WEARING MATTE NAIL POLISH – YES!

Who Knew?

Zoya added texture and sparkle and discovered the secret to
ultra, long-wearing matte nail color!

When the color development team at Zoya Nail Polish created the best-selling
Zoya PixieDust™ Nail Polish colors, the focus was on a stunning, textured, matte formula...
The unexpected BONUS was the long-wearing nature of Zoya PixieDust™

Add to that the easy application that requires no base or top coat and the stunning palette of
twelve fresh shades for a result that equals pure Zoya PixieDust™ magic!

Textured or Matte not your thing? Not a problem – The incredible extended wear of the

Zoya PixieDust™ formulation also looks just as amazing with a glossy topcoat!

This alternate nail look accentuates the unique pigments and dynamic sparkle of the

Zoya PixieDust™ colors in a shiny lacquered nail polish look.

Zoya PixieDust™ Nail Polish
Now available in six new long-wearing colors for Summer 2013 (original six also still available).
$9 ea (US)
zoya.com

New Zoya Texturizing Kit - Grassy Nail Press Release

Introducing Grassy Nail By Zoya...  

Take the textured nail trend to new heights! 

Emphasize the beauty of your natural nail with the latest product innovation by Zoya - Grassy Nail! The all natural formula* gives you a luscious textured finish that's easy to achieve. The introductory four piece set includes everything you need to get growing, but hurry - this Limited Available set is only available WHILE SUPPLIES LAST!

PRE-ORDER NOW

Shipping April 1, 2013
Just $99.95 (US)

Visit the Grassy Nail Page (HERE) for textured nail look ideas and to learn
more about the simple six-step process for long, luscious Grassy Nails!

*Grassy Nail by Zoya products are all natural, free of pesticides and vegan-friendly!

ZOYA IS THE NEW COLOR OF FASHION!
www.zoya.com

APRIL FOOLS!!! Hope you had a great day :)

Color Club Halo Hues 2013 Collection

Hey lovelies! Today I have exciting news. I was browsing AIS page and discovered Color Club is releasing new holos for Spring 2013.  Not much information on them right now except they are currently for sale on Amazon and Ebay!!!

*Edit* Color Club posted on their facebook page that they have not released their new polishes yet, so use caution when purchasing online. Yikes! Hopefully the set I get is the real deal. I'll keep you guys posted.  

*Update* Per their facebook page, they were able to pre-sell the collection to some of their distributors in preparation for the Western Buying Conference. So you can feel safe in making outside purchases. I feel better about my purchase now :)

I love that they went deeper and darker with the new collection. I'm really interested in Beyond and Eternal Beauty, especially since I missed out on China Glaze LOL.

Beyond, Kismet, Miss Bliss, Over the Moon, Cosmic Fate, Eternal Beauty

I just ordered the full set so hopefully I'll be extremely happy with them and this will cure my disappointment with my first set which arrived in broken bottles.  I still haven't replaced them and I'm not sure that I will.  

Thanks for stopping by. Happy Friday!

Adele Hits the Red Carpet in Sally Hansen

At the 70th annual Golden Globes, glamorous nails were the ultimate accessory. Three of the night's biggest stars --Naomi Watts, Jennifer Lawrence and singer Adele -- manicurists turned to Sally Hansen to create their signature nail looks for the red carpet.

                                                                                                                    photo credit: ABC/Jeff Wespa/Wire Image

Celebrity Manicurist, Kimmie Kyees used a sheer coat of Sally Hansen Complete Salon Manicure in So Much Fawn with two coats of Complete Salon Manicure in Copper Penny layered on top of Adele's lovely nails.  Kyees finished off the look with an exclusive topcoat created for tonight that had gold in it to help enhance the color in Copper Penny for the best Original Song, Film nominee. 

Other artists also used Sally Hansen. Jennifer Lawrence wore Sheer Esctasy and Naomi Watts wore Arm Candy. 

 Sally Hansen Complete Salon Manicure is an all-in-one formula that combines all the 7 benefits of a professional salon manicure—a base coat, a strengthener, a growth treatment, rich color, top coat, gel-like shine and chip resistance —in a single multi-tasking polish.  Complete Salon Manicure polishes retail for $7.99 and are available at local retailers.

Zoya Spring 2013 Lovely Collection - Press Release

Zoya Lovely
Beauty is a lovely state of mind

Lovely, just LOVELY!

Spring is awash in six soft and lovely new Zoya shades including three dewy metallics and three fresh blooms of cream. Poetic in nature, this collection is sure to capture the beauty of the season like no other....

ZOYA LOVELY – SPRING 2013

Piaf (ZP652) - Fresh Forsythia Yellow Metallic - Full Coverage (Originally designed for Fashion Designer Zang Toi)

GeiGei (ZP651) - Blushing Cherry Blossom Pink Metallic - Full Coverage (Originally designed for Zang Toi/SS13).

Julie (ZP650) - Soft Wisteria Purple Metallic - Full Coverage (Originally designed for Zang Toi/SS13).

Blu (ZP653) - Lucky Hyacinth Blue Cream - Full Coverage

Neely (ZP655) - Earliest Spring Green Cream - Full Coverage (Originally designed for Peter Som/SS13).

Jacqueline (ZP654) - Perfect Magnolia Nude Cream - Full Coverage (Originally designed for Peter Som/SS13)

Shipping January 01, 2013

Ultra long-wearing, nail lacquers by Zoya are BIG5FREE - all formulas are completely free of harmful industrial chemicals such as toluene, camphor, formaldehyde, formaldehyde resin and dibutyl phthalate (DBP) that are known to cause cancer and birth defects.

Zoya Lovely $8 (US)

Follow the Zoya Nail Polish and Treatments Blog and stay tuned on Twitter (@Zoyanailpolish) and Facebook for release date updates.

Hashtags: #ZoyaLovely and #nailpolish.

OPI Spring/Summer 2013 Euro Central Collection - Press Release

The New Voice of Fashion

OPI Announces the Launch of Euro Centrale for Spring/Summer 2013

  

Classic meets contemporary with Euro Centrale by OPI for Spring/Summer 2013. Celebrating a region where history meets modern design, the collection’s twelve new nail lacquers offer a mixture of glamorous metallic hues; playful bright shades in periwinkle, aqua and pink; and creamy blues in indigo, midnight and aubergine.

“Czech Republic, Hungary, Poland and Romania make up an exciting new fashion hotspot,” explains Suzi Weiss-Fischmann, OPI Executive VP & Artistic Director.  “When visiting these countries, you’ll view Gothic churches alongside vibrant graffiti murals, blending two very different aesthetics. This fusion of old and new was also seen in runway looks during New York Fashion Week, where classic styles were reinvented with modern silhouettes and patterns.

“Euro Centrale boasts a wide variety of shades, ranging from pale nude to deep blue – and featuring everything from shimmering copper to aqua in between!,” continues Weiss-Fischmann. “Whether you’re looking to spice up a black and white print, or add neutrality to a vivid brocade, these lacquers are designed to accessorize spring’s hottest looks.”

Euro Centrale by OPI includes the following shades:

Polka.com

Blue and violet are dancing partners in this glittery combo.

OPI…Eurso Euro

This deep blue cream is very continental.

Suzi’s Hungary AGAIN!

Thank goodness there are zero calories in this warm and yummy pink!

You’re Such a BudaPest

If I let you borrow this periwinkle-purple, will you go away?

Can’t Find My Czechbook

I hope you take credit, because I must have this aqua!

My Paprika is Hotter than Yours!

Get the extinguisher...this fiery red is sizzling!

Hands Off My Kielbasa!

Get your own...this bronzy tan is all mine!

OY–Another Polish Joke!

So this shimmery-gold walks into a bar...

A Woman’s Prague-ative

I’m changing this shimmery copper for...never mind!

Vant to Bite My Neck?

You know you want to...wear this deep eggplant.

I Saw…U Saw…We Saw…Warsaw

Be seen in this deep midnight blue.

My Vampire is Buff

Creamy, pale and nude...just how I like my vampires.

Euro Centrale Collection nail lacquer shades contain no DBP, Toluene, or Formaldehyde, and each includes OPI’s exclusive ProWide^™ Brush for the ultimate in application.

Euro Centrale by OPI will be available February 6, 2013, at Professional Salons, including Beauty Brands, Beauty First, Chatters, Dillard’s, JCPenney, Pure Beauty, Regis, Trade Secret, and ULTA, for $9.00 ($10.95 CAN) suggested retail for each Nail Lacquer. 

            For more information, please call 800-341-9999 or visit www.opi.com. Follow OPI on Twitter @OPI_PRODUCTS and become a Facebook fan!

ABOUT OPI

As the world leader in the professional nail care industry, OPI is committed to providing high-quality products and services to both salons and their customers, along with a focus on industry safety and innovation. Known for its exceptional formula, fashionable colors and iconic names,OPI’s heavily-pigmented lacquers are super rich, long-lasting and chip-resistant – offering an affordable luxury to consumers. OPI nail lacquer is available in over 200 shades and contains no DBP, Toluene, or Formaldehyde. Each lacquer features OPI’s exclusive ProWide^™ Brush for the ultimate in application. Currently, OPI is available in over 100 countries and retails a full line of professional items, including nail treatments, finishing products, lotions, manicure/pedicure products, files, tools, gels and acrylics.