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Wednesday, March 7, 2012

Nicole by OPI Texture Top Coats - Press Release

Nicole by OPI Introduces NEW Limited Edition Texture Coat Shades for Instant Nail Art

Nicole by OPI announces the launch of four new limited edition Texture Coat hues: Opal, Quartz, Amethyst and Aquamarine. This line of graffiti-style nail art products offers a simple way to create an edgy, two-texture effect on nails with quick, at-home application.

In addition to the two-texture element, these four new line additions feature high-shine finishes. Opal Texture is a metallic, mother-of-pearl shade with chameleon-like properties that takes on a different look depending on the color over which it’s applied. Quartz Texture has a unique taupe/pink metallic hue, while Amethyst Texture and Aquamarine Texture are packed with sparkle – purple and blue respectively – for an added glittery effect.

Opal Texture, Amethyst Texture, Aquamarine Texture and Quartz Texture


Nicole by OPI fans not only follow trends – they create them. Texture Coat has been such a big hit with our consumers because it’s completely customizable, with endless design possibilities,” explains Suzi Weiss-Fischmann, Nicole by OPI Executive VP & Artistic Director. “The high-shine finishes of these metallic, opalescent, and glitter Texture shades is perfect for creating a fun look this spring and summer.”

To use this product, start with Base Coat Plus, followed by two coats of any Nicole by OPI nail lacquer. Let the lacquer dry completely before applying Texture Coat. Complete the manicure with Top Coat Plus for a high-shine finish. Texture Coat is also currently available in Gold, Silver, Red, White, Turquoise and Black.

Nicole by OPI Nail Lacquers and Nail Treatments contain no DBP, Toluene, or Formaldehyde. Nicole by OPI formulas are long-lasting, fast-drying, and salon-quality. Opal, Quartz, Amethyst and Aquamarine Texture shades will be available April 2012 for $7.99 each at select retailers including CVS, Duane Reade, Fred Meyer, HEB, Meijer, Sears and Target. In Canada, this line will be available for $10.99 each at select Jean Coutu, Loblaw, Shoppers Drug Mart and Walmart Canada locations.

For more information, visit nicolebyopi.com. Follow Nicole by OPI on Twitter @NicoleByOPI and become a Facebook fan!



4 comments:

  1. quartz texture looks so beautiful! can't wait for it to come out!

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    Replies
    1. yes it does look interesting. i wonder what effect it will have.

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  2. These sound interesting. The Amethyst looks really pretty. x

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    Replies
    1. yes they do. i'm really curious about the effect.

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